Last week, Business Insider had a quick post with the headline: This INSANE Graphic Shows How Ludicrously Complicated Social Media Marketing Is Now.
Click on the link and take a peek – it is a great visual of how crowded the space continues to be for social media options to engage people. I saw this post many times online and had 2 people email it to me. Clearly it resonates with how overwhelming this digital marketing can feel.
I am a loyal, early adopter type … I have been slow to break up with a few of the tools that I find don’t offer value. In upcoming posts, I will feature apps and tools that I enjoy or have valuable experiences with, personally or for our customers. But before I do that, the time has come to evaluate a few of these relationships and opt-out: